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	<title>Elsewise Media Scrapbook &#187; business</title>
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	<description>A diary of creative inputs</description>
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		<title>The Airline Industry as a Work of Art</title>
		<link>http://scrapbook.elsewisemedia.com/2009/10/the-airline-industry-as-a-work-of-art/</link>
		<comments>http://scrapbook.elsewisemedia.com/2009/10/the-airline-industry-as-a-work-of-art/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 22:34:59 +0000</pubDate>
		<dc:creator>Matt Blair</dc:creator>
				<category><![CDATA[Audience]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Thinking]]></category>
		<category><![CDATA[Alain de Botton]]></category>
		<category><![CDATA[British Airways]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[experience]]></category>
		<category><![CDATA[Heathrow Airport]]></category>
		<category><![CDATA[loss]]></category>
		<category><![CDATA[profit]]></category>
		<category><![CDATA[publishing industry]]></category>
		<category><![CDATA[travel industry]]></category>
		<category><![CDATA[value]]></category>
		<category><![CDATA[yield]]></category>

		<guid isPermaLink="false">http://scrapbook.elsewisemedia.com/?p=855</guid>
		<description><![CDATA[In an excerpt from from his recent project &#8220;A Week at The Airport&#8220;, Alain de Botton interviews the head of British Airways, and considers the true yield of &#8216;profitless&#8217; industries: &#8220;Considered collectively, as a cohesive industry, civil aviation had never in its history shown a profit. Just as significantly, neither had book publishing. In this [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>In an <a title="Alain de Botton: A Week At The Airport, Extract 3" href="http://www.alaindebotton.com/pages/content/index.asp?PageID=234" target="_blank">excerpt</a> from from his recent project &#8220;<a title="Alain de Botton: A Week At The Airport" href="http://www.alaindebotton.com/a_week_at_the_airport.asp">A Week at The Airport</a>&#8220;, Alain de Botton interviews the head of British Airways, and considers the true yield of &#8216;profitless&#8217; industries:</p>
<blockquote><p>&#8220;<span>Considered collectively, as a cohesive industry, civil aviation had never in its history shown a profit. Just as significantly, neither had book publishing. In this sense, then, the CEO and I, despite our apparent differences, were in much the same sort of business, each one needing to justifying itself in the eyes of humanity not so much by its bottom line as by its ability to stir people’s souls. It seemed no less absurd to evaluate an airline according to its profit-and-loss statement than to judge a great poet by his or her royalty statements. The stock market could never put a price on the thousands of moments of beauty and interest that occurred around the world every day under the airline&#8217;s banner: it could not describe the sight of Nova Scotia from the air, it had no room in its optics for the camaraderie enjoyed by employees in the Hong Kong ticket office, it had no means of quantifying the ecstasy of takeoff. In order to understand such things properly, society would have to learn to look at airlines as one might consider a work of art.&#8221;</span></p></blockquote>
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		<title>Opting Out</title>
		<link>http://scrapbook.elsewisemedia.com/2009/07/opting-out/</link>
		<comments>http://scrapbook.elsewisemedia.com/2009/07/opting-out/#comments</comments>
		<pubDate>Fri, 31 Jul 2009 23:36:29 +0000</pubDate>
		<dc:creator>Matt Blair</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Words]]></category>
		<category><![CDATA[achievement]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[careers]]></category>
		<category><![CDATA[commerce]]></category>
		<category><![CDATA[fulfillment]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[John Cusack]]></category>
		<category><![CDATA[Lloyd Dobler]]></category>
		<category><![CDATA[meaning]]></category>
		<category><![CDATA[satisfaction]]></category>
		<category><![CDATA[Say Anything]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://scrapbook.elsewisemedia.com/?p=714</guid>
		<description><![CDATA[&#8220;I&#8217;ve thought about this quite a bit, sir, and I would have to say considering what&#8217;s waiting out there for me I don&#8217;t want to sell anything buy anything or process anything &#8211; as a career. I don&#8217;t want to sell anything bought or processed. Buy anything sold or processed or process anything sold bought [...]]]></description>
			<content:encoded><![CDATA[<p></p><blockquote><p>&#8220;I&#8217;ve thought<br />
about this<br />
quite a bit,<br />
sir,</p>
<p>and I would have<br />
to say<br />
considering<br />
what&#8217;s waiting<br />
out there<br />
for me</p>
<p>I don&#8217;t want<br />
to sell anything<br />
buy anything<br />
or process<br />
anything &#8211;<br />
as a<br />
career.</p>
<p>I don&#8217;t want<br />
to sell anything<br />
bought<br />
or processed.</p>
<p>Buy anything<br />
sold<br />
or processed</p>
<p>or<br />
process anything<br />
sold<br />
bought &#8211;<br />
or processed,</p>
<p>or repair anything<br />
sold<br />
bought<br />
or processed.</p>
<p>You know,<br />
as a career:<br />
I don&#8217;t want<br />
to do that.&#8221;</p></blockquote>
<p>&#8211; Lloyd Dobler (played by John Cusack) in <em>Say Anything, </em>outlining the aversions that led him to choose a career in kickboxing.</p>
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		<title>Two Views on Getting Paid For It</title>
		<link>http://scrapbook.elsewisemedia.com/2009/04/two-views-on-getting-paid-for-it/</link>
		<comments>http://scrapbook.elsewisemedia.com/2009/04/two-views-on-getting-paid-for-it/#comments</comments>
		<pubDate>Thu, 16 Apr 2009 01:35:52 +0000</pubDate>
		<dc:creator>Matt Blair</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Thinking]]></category>
		<category><![CDATA[amateur]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[getting paid]]></category>
		<category><![CDATA[hobby]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[obligations]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[value]]></category>
		<category><![CDATA[vocation]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://scrapbook.elsewisemedia.com/?p=504</guid>
		<description><![CDATA[#1 Harlan Ellison: &#8220;I sell my soul &#8212; but at the highest rates.&#8221; #2 From the start of a discussion over at Zoë Westhof&#8217;s Essential Prose on getting paid for doing what you love: I believe that the question of whether or not to combine one’s passion with one’s income is truly personal. Though it [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3>#1</h3>
<p>Harlan Ellison: &#8220;I sell my soul &#8212; but at the highest rates.&#8221;</p>
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<h3>#2</h3>
<p>From the start of a discussion over at Zoë Westhof&#8217;s <a title="Essential Prose" href="http://www.essentialprose.com/">Essential Prose</a> on <a title="Essential Prose: Getting Paid for Doing What You Love" href="http://www.essentialprose.com/change-choose/paid-doing-what-you-love">getting paid for doing what you love</a>:</p>
<blockquote><p>I believe that the question of whether or not to combine one’s passion with one’s income is truly personal. Though it often seems like it would be insane to turn down the chance to turn your passion into a successful career, I’ve spoken to a number of people who’ve been there and been disillusioned.</p></blockquote>
<p>And:</p>
<blockquote><p>It can be liberating and glorious to find a way to make money doing what you love, but it also brings in a lot of baggage. Baggage like <em>obligations</em> and <em>ROI</em> and <em>finances</em>. It can also mean compromising your pure passion to make it more marketable. In reality, many people who try to combine passion and career end up shooting too broadly — the freelance writer who loves writing, but then realizes it’s actually just <em>writing</em> poetry that he loves. Not writing ad copy, or white papers. But he’s making a living writing, so isn’t he doing what he loves?</p></blockquote>
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